Increasing Engagement on Social Media
Using Figma, these filters were made in consideration of:
> Creating a visually appealing and fun way to market Eyebeam during its Radical Experiments: Making Space/Breaking Space event.
> Promoting Eyebeam's branding and increase its brand awareness.
Based on the "Rabbit" Avatar on Open.Eyebeam.
Based on the "Plant" Avatar on Open.Eyebeam.
Engagement on Instagram saw a notable uptick, reflecting the increased activity surrounding the platform during the course of Eyebeam's event, and it underscores the effective use of these filters to enhance Eyebeam's brand presence.
Scan with your phone to try it out!